Can Digital Marketing Help Me Grow From a One-Man Shop to a Crew-Based Business?`

If you’re a solo painter wearing all the hats—sales, marketing, estimating, scheduling, and doing the work—then you’ve probably asked yourself: “How do I grow this thing into a real business with a crew?” The answer: digital marketing. Not just a few ads or a Facebook page—but a real, strategic marketing system designed to generate steady […]

What is Google Business Profile Optimization and Why Does It Matter for Painters?

If you’re a painting contractor trying to get more leads in your local area, one of the most powerful tools at your disposal is your Google Business Profile (formerly Google My Business). But just claiming your profile isn’t enough. To show up in the coveted “3-Pack” of Google Maps results when someone searches “painters near […]

What Should a Painting Company Website Include?

Your website is more than just a digital business card—it’s your #1 lead generation tool. Whether someone finds you through Google, social media, or a referral, they’re heading to your website to decide: 👉 “Can I trust this painter with my home or property?” If your site doesn’t check the right boxes, you could be […]

Should Painters Use Facebook and Instagram to Get More Jobs?

Short answer? Absolutely. If your painting business isn’t using Facebook and Instagram (Meta ads) to generate leads and fill your calendar, you’re missing out on one of the most cost-effective marketing channels available—especially for residential repaints and seasonal promotions. Let’s break down how painters can use Facebook and Instagram to get more jobs, faster. Why […]

How Long Does It Take to See Results from Digital Marketing for Painters?

One of the most common questions painting contractors ask is: “How long will it take to get results from digital marketing?” And the answer is—it depends. Some marketing channels generate leads within days, while others build momentum over months. The key is knowing what to expect so you can budget, plan, and grow with confidence. […]

SEO vs. Google Ads for Painters: What’s the Difference (and Which One Should You Use?)

If you’re a painting contractor looking to grow your business online, you’ve probably heard terms like SEO and Google Ads thrown around. But what do they actually mean—and more importantly, which one works best for painters? Here’s a straight-to-the-point guide that breaks down the difference, the pros and cons of each, and how using both […]

How Much Should a Painting Company Spend on Marketing?

Whether you’re just getting your painting business off the ground or you’re running a crew of 10+ and booking jobs weekly, understanding your marketing budget is critical to scaling. So, how much should you actually spend on marketing? Let’s break it down with real-world numbers, strategy, and clarity. General Rule of Thumb: 5–15% of Gross […]

How Do Painting Contractors Get More Leads Online?

Proven Digital Strategies from the Team at Inspired Painter Agency If you’re a painting contractor wondering how to get more leads online — you’re not alone. Whether you’re a one-man shop or running multiple crews, leads are the lifeblood of your business. And in today’s world, those leads are online. At Inspired Painter Agency (IPA), […]